CAL POLY SAFER / graphic design / marketingLeading the creation of digital & print collateral for action months, events, and promotion of Safer
Safer is Cal Poly's prevention education & confidential advocacy resource for sexual assault, intimate partner violence, domestic violence, stalking, sexual exploitation, and harassment.
TIMELINE
Jun 2024 – June 2025
TOOLS
Illustrator
InDesign
Canva
ROLE
Lead Graphic Designer
TEAM
Jess Norris –
Graphic Design Intern
Action Month Campaigns
APRIL 2025
IG Post Template
Campaign Hero Image
Sexual Assault Action Month 2025
Sexual Assault Action Month is a campaign held each April to educate and raise awareness about gender-and-power-based violence while promoting prevention efforts and supporting survivors.
11x17 Calendar (print)
JANUARY 2025
Digital Display for Calendar
IG Post Template
Stalking Action Month 2025
January Stalking Action Month is a campaign dedicated to raising awareness about the seriousness of stalking, educating communities on its signs and consequences, and promoting resources and support for survivors.
11x17 Calendar (print)
OCTOBER 2024
11x17 Calendar (print)
Digital Display for Calendar
IG Post Template
Dating Violence Action Month 2024
Domestic Violence Action Month (DVAM) is a nationwide campaign held each October to mobilize communities, advocate for survivors, and take concrete actions to prevent and address domestic violence.
For October 2024, Safer had their “Bonds Beyond the Screen“ campaign, which I was in charge of developing the visual identity and marketing material for. While creating this campaign I had to assure that all the visuals adhered to university branding guidelines and maintained consistent branding across all Campus Health & Wellbeing and Safer product lines.
Merchandise
SCREENPRINT TOTE BAG
Safer x University Graphics System Screenprinting Event!
ST. PATRICKS STICKERS
STUDENT STAFF
2024-2025
