UX Fest SLO / creative directionUX Fest SLO is a UX design-centered festival for Cal Poly students of all backgrounds to learn, create, and collaborate on impactful projects and technology
As a Design Director, my team established the art direction, created the brand identity, and created all visual elements of the two-week, UX-centered event.
My work specifically centered on establishing the design system, designing a responsive site, and creating promotional materials.
TIMELINE
May 2024 - Jan 2025
TOOLS
Illustrator
Figma
ROLE
Design Director
TEAM
Elisha Lee
Mira Pinto
Michelle Kim
uxfest 2024-2025
INSTAGRAM POSTS
PRESENTATION OPENING SLIDE
2023-2024
UX.EDU SERIES
ex.edu is an educational instagram carousel series that guides students through the basics of UX research
some of my favorite pics from
the event throughout the years!
My love for UX design started at UX Fest during my first year at Cal Poly. Participating in the event was my first real dive into UX, and it quickly became something I was excited to pursue. Since then, I have taken on the role of Design Director! UX Fest has been such a pivotal experience for me, and I'm incredibly grateful for the opportunities it has provided to grow as a designer and collaborate with such an inspiring community.
